BrandRamen
A brand workshop with an AI guide. Founders leave with a Brand on a Page covering purpose, values, positioning and voice, done properly instead of skipped.
Visit BrandRamenKilljoy DesignProduct studioSingapore
Killjoy DesignWe build our own products, put them in the market, and take on client work when the project's worth it.
Where we came from
Same standards. New medium.
For years we made brands for SK-II, P&G, Hershey's, Glen Grant and plenty more, from packaging and campaigns to retail. The craft didn't go anywhere. We started pointing it at our own products, with AI doing the heavy lifting and taste doing the deciding.
- 01Brands
- 02Experiences
- 03Products
Things we're building
From concept to live, we keep the pipeline full.
Live Live Legacy Homes
A lead engine for Singapore property agents. Campaigns, landing pages and follow-up live in one place, so agents can sell homes instead of learning ad managers.
Coming soon TenderHarbour
Government tenders matched to your business and delivered where you already work. Built for Southeast Asian SMEs with better things to do than trawl procurement portals.
In development StackKB
How we build
A small studio with a very big bench.
Killjoy runs on Hermes, our in-house crew of AI agents. Each has a job, covering research, strategy, building and admin. And each has one rule: say what's broken, never fake a green light. We set the taste and make the calls. The agents do the legwork, at 3am if needed.
hermes / build log running
- researchPulled 23 references. Kept 5. Binned the rest.
- strategyPositioning drafted. Two options cut for being safe.
- buildLanding page compiled. Motion respects reduced-motion.
- reviewCopy failed one check. Rewritten, passed.
- adminNothing on fire. Logged anyway.
- humanApproved. Ship it.
Illustrative
Taste stays human.
The direction, decisions and final no are ours.
Honest by default.
If something breaks, it says so. No quiet failures dressed up as progress.
Work runs in parallel.
Research, design and building happen at the same time, so ideas reach the market while they're still interesting.
Where the standard came from
We've been trusted with the big ones.
Before working with Killjoy our branding was messy, misaligned and lacked clear messaging. With the help from Killjoy we now have cohesive branding that is in resonance with our vision and community.
Working with Killjoy was a seamless and efficient experience. They quickly understood our branding guidelines and translated them into an outstanding logo. Additionally, they consistently delivered each milestone in a timely manner. We highly recommend Killjoy to anyone seeking brand design.
Work with us
We still take clients. Just not all of them.
Got a product to build, a brand to launch or an idea that won't leave you alone? Tell us about it. We say yes when the project's good and we can make it better. If we can't, we'll say so.
- AI product design and build
- Brand systems
- Launch experiences